About The Founder

Sid Gokani is a people leader with experience in driving organisational change, building high performing, resilient organisations, and creating positive culture. 

Sid’s expertise is in building and enhancing organisation capability to drive profitable customer engagement and to increase business value. Career highlights include the transformation of supply chain capabilities for Frito Lay in Europe, implementation of market leading CRM practices for consumer goods clients in Asia and the Middle East, and transformation of the value proposition and customer experience for airline loyalty programs in Australia. A constant career theme has been the use of technology to drive business performance.

Sid has a wealth of experience gained through senior commercial, operational and change leadership roles, working with global brands across diverse cultures. Sid is a graduate of the Australian Institute of Company Directors and has an MBA from Macquarie Graduate School of Management. 

Sid describes himself as a resilient problem solver who operates with composure. He values integrity and places a great emphasis on personal growth and learning.

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